These easy small self-care swaps at Eldon Square make a big difference

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When it comes to embracing self-care, Eldon Square is Newcastle’s go-to destination. 

With more than 140 stores under one roof, it makes prioritising self-care refreshingly easy — whether that’s upgrading your skincare routine, finding mood-boosting body care or discovering simple daily habits that help you feel your best.

From Korean beauty favourites and affordable skincare heroes to sensory bath rituals and spa-inspired body care, Eldon Square brings together the brands that turn small moments into meaningful self-care. 

It’s the perfect place to build a routine that fits into real life. Think five-minute fixes, glow-boosting essentials and products that work as hard as you do.

It’s also the home of the Eldon Square Self-Care Weekend Event, taking place Saturday 28th February and Sunday 1st March. It’s an unmissable opportunity to discover new brands, get inspired and put your wellbeing first. (More about this later)

PURESEOUL

The Home of K-Beauty

For results-driven skincare with cult status, PURESEOUL is a must-visit. With an expert-curated collection of over 2,000 Korean skincare, makeup and haircare products, it’s the ultimate destination for glowing, healthy skin. Standouts include ISOI’s Brightening Serum, a decade-long bestseller in Korea known for tackling pigmentation and dullness, Real Barrier’s Extreme Cream for intensive winter hydration, and Torriden’s viral Cellmazing Firming Cream for plumper, firmer-looking skin.

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SEPHORA

Five-minute fixes that actually work

Sephora Newcastle champions skincare as the ultimate form of self-care, and the Sephora Collection Hydrate range makes building an effective routine simple. Designed to restore, strengthen and protect the skin barrier, hero products like the Dewy Bubble Serum, Bouncy Water Jelly and Daily Defence SPF30 Fluid deliver hydration, glow and protection in just a few easy steps — ideal for busy mornings or low-effort evenings.

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LUSH

Mood-boosting rituals for everyday wellbeing

LUSH turns self-care into a sensory experience with handmade, cruelty-free bath and body products designed to lift both mood and skin. From CBD Temple Balms that help calm or clear the mind, to energising shower bombs and refreshing facial sprays, these products are perfect for building mindful moments into your day. LUSH also offers in-store experiences, making it a go-to for feel-good escapes. 

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THE BODY SHOP

Nature-powered self-care from head to toe

The Body Shop blends powerful, plant-based ingredients with comforting textures and spa-like scents. The Camomile Sumptuous Cleansing Butter gently removes makeup in seconds, while the Japanese Camellia Body Cream delivers velvety hydration with a calming floral finish. For a quick glow boost, the Edelweiss Liquid Peel exfoliates and lifts away daily pollutants, leaving skin smooth, fresh and radiant.

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SELF-CARE WEEKEND EVENT AT ELDON SQUARE

Saturday 28th February and Sunday 1st March from 11am–3pm

Treat yourself to a proper reset at Eldon Square’s Self-Care Weekend. The event is spread across three easy-to-explore zones outside Fenwick, Whittard of Chelsea, and Sephora, with a relaxed flow that lets you dip in and out at your own pace. Expect live beauty and skincare demos from brands like John Lewis & Partners, Boots, Fenwick, Sephora, Clinique and Estée Lauder, alongside hair tech showcases, fragrance consultations, tea tastings, makeup moments and plenty of free samples. There are also complimentary hand and arm massages throughout the day, plus creative and community-led sessions in the Community Quarter to round things out.

Across the weekend, something is happening every hour, from glow-boosting skincare talks and K-Beauty demos to mini chair massages, makeup-as-self-care sessions and feel-good food samples. Alongside the experiences, loads of retailers are offering exclusive in-store perks, discounts and loyalty treats, so you can keep the self-care going long after the event ends. Whether you’re popping by for a quick pick-me-up or making a full afternoon of it, this is your excuse to slow down, try something new, and enjoy a little well-deserved indulgence.

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Rachael Ellis
Head of Content

After gaining a first in her BA Media and Journalism degree at Northumbria University, Rachael worked at Newcastle’s leading regional newspaper with her stories being picked up in national and global newspapers. She spent two very successful years giving a voice to those communities across the North East who otherwise…

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